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Links / Resources

& Articles14 Jan

Customer Engagement

Gallup Management Journal – What Measuring Customer Engagement Reveals; http://gmj.gallup.com/content/18253/What-Measuring-Customer-Engagement-Reveals.aspx

Knol – The Positive Economics of Customer Engagement; http://knol.google.com/k/kyle-lamalfa/the-positive-economics-of-customer/3qaqcyh9n9xhm/4?locale=en#

Future Lab – Marketing & Strategic Innovation Blog – Branding, Customer Engagement, and Neuromarketing; http://blog.futurelab.net/2007/03/branding_customer_engagement_a.html

Advisor Today – Building Customer Engagement; http://www.advisortoday.com/archives/2003_march/WebExclusiveArticles/webexart_buildingcustomer.html

Employee Engagement

Marketing & Strategy Innovation Blog – Employee Engagement & Training Business Transformation Is Simple. It All Comes Down to Three Things: Maximize Purpose, Creating a Bifocal Vision and Managing Change. The idea that business transformation is achieved through efforts from alignment of people, process and technology towards a strategic end-state is missing the bigger things – people and purpose. http://blog.futurelab.net/2009/01/business_trasformation_is_simp.html 

The Employee Engagement Network – Social network hosted by David Zinger, M.Ed., from Winnipeg MB Canada. David provides management consulting, education, and coaching for engagement. This site had over 1 million page views in 2008. www.employeeengagement.ning.com

Management-issues.com; Employee Passion – The New Rules of Engagement; http://www.management-issues.com/Downloads/Blanchard-Employee-Passion.pdf

American Society for Training and Development Members of ASTD – the leading association for workplace learning professionals – have access to a wealth of professional resources including exclusive research tools, timely publications, career support, discounts on books, conferences and professional development workshops, as well as endless opportunities to network with colleagues from around the world and right next door. http://www.astd.org/

Community/Board Governance

Board Source is dedicated to increasing the effectiveness of nonprofit organizations by strengthening their boards of directors. Its highly acclaimed programs and services mobilize boards so that organizations fulfill their missions, achieve their goals, increase their impact, and extend their influence. www.boardsource.org

Board Cafe is an electronic newsletter exclusively for members of nonprofit boards of directors. Short enough to read over a cup of coffee, Board Cafe offers a menu of ideas, information, opinion, news, and resources to help board members give and get the most out of board service. There are over 90 great issues in the archive! Sign up for a free subscription. www.compasspoint.org/boardcafe/ 

Nathan Garber & Associates – This site contains help-sheets, articles, and links to other resources to strengthen the nonprofit sector in general and boards of directors in particular. http://garberconsulting.com/

Business Volunteers Unlimited (BVU) strengthens nonprofits by involving thousands of volunteers from the community; engaging hundreds of business executives and professionals on nonprofit boards of directors; and providing leading-edge board and management consulting and training services for nonprofits. www.businessvolunteers.org 

Nonprofit and Public Service Center at Lakeland Community College supports the capacity of nonprofit and public service organizations through professional development programs and consulting services and fosters opportunities for networking and collaboration in order to help build community. http://www2.lakelandcc.edu/nonprofit/

General reference links

Management-Issues.com is an independent online resource which focuses on the leadership, management and people issues that are at the heart of the changing workplace. The site provides an objective platform for topical debate and informed opinion by thought leaders on management, leadership and human resources issues. Management-Issues has an extensive search engine presence and is a Google News source. http://www.management-issues.com/default.asp 

Workforce Management’s online site complements their printed publication, which is a mainstream business publication with a workforce management perspective. www.workforce.com/index.html

Soundview Executive Book Summaries are 5,000-word eight-page distillations of business books. A Summary covers the book’s main points and highlights and gives you a working knowledge of its contents. http://www.summary.com/cgi-bin/Soundview.storefront

Conference on Foundations is a Washington, DC, area-based nonprofit membership association of more than 2,100 grant making foundations and corporations. www.cof.org 

Emergingleader.com is a user driven site which serves both as a sounding board for fresh leadership ideas and a repository for lessons learned and experience gained. http://www.emergingleader.com/

The Public Relations Society of America, based in New York City, is the world’s largest organization for public relations professionals. The Society has nearly 32,000 professional and student members. PRSA is organized into more than 100 Chapters nationwide, 19 Professional Interest Sections and Affinity Groups, which represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. http://www.prsa.org/ 

The Baseline Scenario is dedicated to explaining some of the key issues in the global economy and developing concrete policy proposals. Since it was launched in September 2008, articles on this blog have been cited by The Wall Street Journal (Real Time Economics), The Economist (Free Exchange), The Financial Times, NPR (Planet Money), and many other sites around the Internet. http://baselinescenario.com/

Duck Tape Marketing Blog, Author -John Jantsch is a marketing and digital technology coach, award winning social media publisher and author of “Duct Tape Marketing – The World’s Most Practical Small Business Marketing Guide.” He is the creator of the Duct Tape Marketing small business marketing system and Duct Tape Marketing Authorized Coach Network. http://www.ducttapemarketing.com/blog/

Marketing Sherpa is a resource that publishes news, case studies and best practices data about internet and integrated marketing. www.marketingsherpa.com

McKinsey Quarterly – Free online access to a selection of articles reflecting McKinsey & Company’s latest thinking on a broad range of functional, industry, and regional topics. The site is updated at least twice a week with new articles and features. www.mckinseyquarterly.com/home.aspx

BNET Today – A great site for marketing and management articles. www.bnet.com

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